We chose to use platinum plating that mimics the color of white gold on the bezel instead of white gold plating due to platinum's superior durability, resistance to tarnish, and its naturally white luster that does not fade over time. While white gold often requires rhodium re-plating to maintain its brightness, platinum retains its color and finish much longer, making it a more reliable and low-maintenance option for high-wear areas like bezels. Additionally, platinum’s hypoallergenic properties offer added value for customers with sensitive skin. Overall, platinum plating ensures a longer-lasting, more luxurious appearance.
